Edwin de Bruijn on Global Brand Equity Investing

In an episode of the Ideaweek Podcast, presented by MOI Global, Edwin de Bruijn discusses global brand equity investing.

Edwin de Bruijn serves as Managing Partner of NGEN Capital, based in London and Zurich. Edwin manages NGEN Capital’s investment governance practice and is a portfolio adviser to NGEN’s Brand equity strategy. Edwin joined NGEN from Jefferies International Wealth Management in 2015. Before Jefferies, Edwin was the head of Morgan Stanley’s wealth management activities for the Benelux region, serving family offices, foundations and high net worth individuals. He also led the Investment Committee for the Swiss Bank’s pension fund and served as a board member of the pension fund from 2005 till 2011. Edwin holds an MBA from IESE Business School and has an MSc in Aerospace Engineering from the Delft University of Technology in The Netherlands.

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