Amanda Coleman discussed her book, Crisis Communication Strategies: How to Prepare in Advance, Respond Effectively and Recover in Full, at MOI Global’s Meet-the-Author Summer Forum 2021.
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Our Meet-the-Author Summer Forum aims to inspire members with reading ideas.
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About the book:
Crisis communication is high stakes work. For communications managers and PR professionals, it’s likely to be the most stressful time of their working life. Crisis Communication Strategies is a must-have handbook which covers the whole span of the crisis from preparing and laying the groundwork before it occurs, during the incident, and the aftermath, including the move to recovery. It guides readers through each phase, providing details of what to consider, what should be done, and tips and checklists for improved responses.
Crisis Communication Strategies equips readers to deal with any kind of crisis – whether caused by internal error, customer action, natural disasters, terrorism or political upheaval. Supported by case studies and examples from responses to events including the 2011 Norway terror attacks, the 2018 British Airways data breach, the 2017 Pepsi advert and the 2005 Hurricane Katrina New Orleans floods, the book explores the role of leadership in a crisis and developing a crisis communication response that has people at the heart of it. Crisis Communication Strategies is the essential guide for PR and communication professionals to protecting your company and building true, long-term resilience.
About the author:
Amanda Coleman has extensive experience at the sharp of end crisis communication. She is the director of the crisis communication consultancy Amanda Coleman Communication Ltd. Based in the UK, she has more than 20 years’ experience in emergency services communication and leading law enforcement communication at a time of crisis. In 2017, Amanda led the law enforcement communication response to dealing with the Manchester Arena terrorist attack. She has more than two decades of experience in managing crises.
She is the author of Crisis Communication Strategies published by Kogan Page in May 2020. It brings together advice for preparing for a crisis, dealing with it and moving effectively into the recovery phase. Amanda has worked as a journalist and is a Chartered PR Practitioner as well as a Fellow of both the Chartered Institute of Public Relations and the Public Relations and Communication Association. She is an advisor for the Resilience Advisors Network and a senior associate of the Centre for Crisis and Risk Communication. She is an international speaker on crisis communication. Her blog can be found here.